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In the past 12 months, why have you purchased flowers as a gift?
(Check all that apply)

Birthday
Host/hostess gift
Wedding anniversary
Congratulations
Romance
Missing you
Cheer-up/get well
New baby
Sympathy
Friendship
Apology
Personal milestone
Just because
Thank you
Other
I haven't purchased flowers as a gift within the last 12 months.

 

In the past 12 months, why have you purchased flowers for yourself?
(Check all that apply)

Entertaining
Personal milestone
Decorating my home
Just because/Caught my eye
To treat myself
To cheer myself up
Other
I haven't purchased flowers for myself within the last 12 months.

 

What makes your florist special?
(Check the top 3 attributes)

Creative arrangements, design
Knowledge/useful suggestions
Attractive packaging, presentation
Outstanding service
Flower selection
Superior product quality
Good value
Other
I don't know


  

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