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If a friend is having a party, send a floral arrangement to her home before the party starts. She'll appreciate your personal touch.

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Motivational Floral Designs

The home office is an ideal place to inject motivational energy — or the power of now. Anyone will feel encouraged to reach for the stars and live life to the fullest with this motivational floral arrangement featuring an up-shooting spray in sensuous, rich orange and fuchsia colors.

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Rose Color Trends PDF Print E-mail
Flower Holidays, Occasions & Parties - Valentine's Day Flowers

A rose is a rose is a rose.Valentine's Day Roses Or is it? Unbeknownst to most of us, the 1990s spawned a virtual baby boom of rose varieties. Brought on by a fertile production period, today there are close to 120 rose varieties commercially available - up from the few dozen choices found in flower shops in the 1980s.

These new rose varieties have not only expanded the color palette - from extreme lights to bright brights - but have enhanced characteristics such as bloom size, shape, stem length and strength of fragrance. The Society of American Florists offers the following guide on the expanding color families of roses:

Rage for Red Roses

The new reds for roses range from shades of bright raspberry to majestic scarlet to velvety-dark red to orange-kissed hues.

Pretty Pink Roses

Choose roses from the family of traditional bridal pinks or adopted siblings of hip hot pinks. Cousins on this family tree include peaches, apricots, corals and lavenders.

Yellow Roses

Whether crisp lemon, buttery hues, golden yellows or trendy two-tones, the variety of yellow roses cover a broad spectrum of color - and appeal. If you've never given flowers to a man before, introduce him to this family of colors. Yellow is the second most popular color cited by men. See Sending Flowers to a Man.

Bright White Roses

The trend toward neutral schemes for home environments makes an arrangement of lush white roses the perfect gift. Shades of white - ultra white, ivory, champagne lineages - are as lovely for weddings and romantic settings as they are easy complements to elegant home decors.

SAF Florists


Roses are like fine wines, a delight to be savored and cultivated. Like an expanding wine cellar -florists' coolers are now stocked with more choices worth learning about. After all, variety is the spice of life. Ask your florist what's in stock. For the address to a florist near you, visit our Florist Directory.

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Flower Meanings

Aster = Contentment

Aster Flowers

See more Flower Meanings.

Aboutflowers.com is the information resource on flowers, florists, plants and gifts.

Aboutflowers.com features photos and images of flowers, floral arrangements, bouquets, floral designs and plants, as well as tips on flower and plant care, a comprehensive list of flower meanings, the latest flower holiday statistics and numbers, flower design trends, sample card messages, flower gift-buying advice and a directory of local florists.

Aboutflowers.com offers flower gift and decorating and entertaining ideas for all occasions, including Christmas, Hanukkah, Mother's Day, Valentine's Day, Thanksgiving, Easter, Secretaries Week and Administrative Professionals Week. Brides-to-be will find tips for wedding flowers, including bridal bouquets, ceremony and reception flowers and advice for working with a wedding florist. Sympathy flowers help comfort a relative, friend or associate who has lost a loved one. Aboutflowers.com also features get-well flowers, prom flowers, and tips for ordering flowers and sending flowers to a man, and ideas for flowers for every room of your home.

Florists have always known that flowers make people happy, and now scientific research proves flower power. Aboutflowers.com highlights university research proving the emotional and behavioral benefits of flowers and plants. Rutgers research shows that the presence of flowers triggers happy emotions, heightens feelings of life satisfaction and affects social behavior in a positive manner far beyond what is normally believed. Another Rutgers study demonstrates that flowers ease depression, inspire social networking and refresh memory as we age. A Harvard study reveals that people feel more compassionate toward others, have less worry and anxiety, and feel less depressed when fresh cut flowers are present in the home. And a Texas A&M study demonstrates that workers' idea generation, creative performance and problem-solving skills improve substantially in workplace environments that include flowers and plants.

Aboutflowers.com is hosted by the Society of American Florists, the U.S. floral industry trade association.

Visit www.nationalfloristdirectory.com to find a local SAF member florist to send flowers, roses and gifts for delivery.